Input Output Group Commercial
Introducing IOG (Script & Storytelling)
To elevate IOG’s presence at global industry events, I led the storytelling and scriptwriting for a high-impact brand initiative. The goal was to distill complex technical missions into a compelling narrative for investors and newcomers alike.
Broadcast across event booths and social channels, the commercial served as a global calling card for Input Output. The campaign successfully drove top-of-funnel growth, resulting in a significant uptick in lead generation, new community partnerships, and developer enrollment on the Cardano blockchain.
The Results
Lead Generation: Significantly increased booth engagement and lead capture at global industry crypto events.
Ecosystem expansion: Contributed to a measurable rise in developer enrolment and dApp builds on the Cardano Blockchain.
Strategic Partnerships: Facilitated new high-level community and institutional partnerships through clear brand storytelling.
Global Distribution: Scaled IOG’s mission across social channels, reaching a diverse audience of investors and tech enthusiasts.
Team
Marketing
Client
Input Output Group
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