CBII Production Shoot

 

The Brief.

Create a production shoot in 1 day during the lockdown pandemic which involved 3 models, 2 outfit changes per model and over 30 shot list of stills and motion assets.

 

The Process.

Working closely with the team on a 360 creative cycle, we worked to an extremely tight deadline, making sure the pre-production planning was nailed from pre-approving with the client on shot ranges, colouramas to outfits.

 
CBII_Campaign_1_Third.jpg

The Results

A success, we had over 300 photos we could use without retouching! And the assets have already been rolled out for CBII’s next campaign ‘Find Your Natural Rhythm’.

Roles/Credits.

Creative Director - Sabina Begum
Photographer - Julia Kennedy
Videographer - Greg Luscombe
Stylist - Anna Foster
Stylist Assistant - Hannah
Senior Account Manager - Holly Doherty
Content & Community Manager - Alex Miller
Models - Jonah, Zianna, Kirsty
Senior Designer - Mito Cubic

Services.

Branding
Art Direction
Styling
Model selections
Production Management
Digital Design

Client.

CBII

Agency.

Noisy Beast

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